IT and consumer electronics accessory company Laser has added Synnex New Zealand as a second local distributor, on top of Ingram Micro.

The deal builds on a partnership between Laser and Synnex Technology International in Australia. Synnex New Zealand will be responsible for distributing the entire Laser product range.

Richard Harri, country manager for Synnex, says he expects the partnership to create ‘good synergy’.

"Laser is a leading challenger brand providing a value alternative to the premium brands, making them popular with our national retail customers,” Harri says.

Go here for more on the Laser range.