Kaspersky Lab Asia-Pacific has appointed a new head of channel sales, with Naina Parhar taking up the position effective immediately.
Parhar will be tasked with driving growth for the company within the APAC region, while spearheading their channel transformation.
One of Naina’s immediate areas of focus will be enhancing the cybersecurity company’s distribution framework and taking over Kaspersky Lab’s new telesales business, which they expect to be a fundamental driver of their SMB growth in 2018.
In this role, Naina will work closely with local teams across APAC, aiming to ensure resources in the channel ecosystem are optimised.
She will be responsible for intensifying the partners’ competitive advantage as well as rolling out Kaspersky Lab’s new global partner program for APAC.
Kaspersky Lab Asia Pacific managing director Stephan Neumeier says, “A great part of Kaspersky Lab’s market success is attributable to its strong channel and delivering more value to our partners is one of the company’s highest priorities.
“With Naina’s impressive track record in building alliances and insight of the APAC channel dynamics, having her onboard supports our steadfast commitment to step up our channel program in the region.”
Closer to home, Kaspersky Lab A/NZ general manager Anastasia Rae says she is excited to see what Parhar will bring to local regions.
“The A/NZ region is delighted to kick start 2018 with our new an energetic addition, Naina. She has a focus on Australian and New Zealand partner growth which is pivotal to our success,” Rae says.
Naina has more than 17 years of experience in enterprise sales and partner management, working with global industry leaders like Microsoft and Autodesk across a range of business functions, industries and cultures.
At Microsoft, Naina managed strategic solution partners for Singapore and was focused on driving sales and growing partner profitability.
On her appointment, Parhar says, ”Kaspersky is an agile and innovative company and I am excited to join this dynamic team.
“Partners have been the core of our business and will continue to be important to our ability to scale. I am looking forward to leading a part of the business that has so much opportunity.”