Veeam DataLabs has been added as a new, key component of the company's hyper-availability platform.

Read about ChannelLife's hands-on experience at VeeamON.

A form of copy data management, Veeam DataLabs allows organisations to easily create new instances of their production environments on-demand.

This capability enables use cases beyond typical data protection scenarios, such as DevTest, DevOps, and DevSecOps, and including security and forensic testing, and on-demand sandboxes for IT operations – delivering value to the business in the form of accelerating innovation, improving operational efficiencies, reducing risk and optimizing resources.

DataLabs takes the functionality of Veeam's Virtual Labs - enabling production-like instances of virtual environments on-demand - and expands on it with additional use cases and business value.

These isolated “sandboxes” are able to use existing data to accelerate innovation and reduce risk.

The new offering takes the core components of backup and replication from being a reactive insurance policy to a proactive value-added service for the enterprise.

“Managing data is the Achilles' heel of IT when it comes to delivering what end customers demand,” says Veeam product strategy vice president Danny Allan.

“However, in delivering on these demands, enterprises are under pressure to rapidly accelerate innovation while ensuring zero impact on the user's experience. These rarely go hand-in-hand.  With Veeam DataLabs, you can mitigate the risks associated with application deployment and configuration changes by testing them in a secure and trusted, production-like environment. Customers can accelerate innovation and time-to-market by leveraging an isolated, virtual sandbox for rapid application development and testing.

DataLabs enables a self-service method for developers to dynamically spin up instances of the production environment as they design new features.

This provides a way to accelerate the pace of digital service delivery and ensures that teams are developing and testing with the most recent copies of data.

DataLabs also provides sandbox environments to test new patches and updates, test for security vulnerabilities, or examining and classifying data for capacity planning purposes, and to help comply with regulations such as GDPR - all without disruption production.

DataLabs works with the universal storage APIs to integrate with Veeam's storage partners like Cisco, HPE, IBM, NetApp and Pure Storage.