ChannelLife NZ - Which Techday site suits your marketing objectives?

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Which Techday site suits your marketing objectives?

One of the absolute keys of online advertising is relevance. The more relevant your message, the higher the chance of a click it has.

You could have the most incredible content that could be of extreme value to your target audience, but it will all fall on deaf ears unless you use the right means.

This is one of the reasons why Techday has split its online presence into multiple unique and niche websites. This allows us to tune your marketing messages precisely to smaller, more targeted groups, which are hyper-relevant to the readers.

Techday currently operates a large network of unique websites, which are centrally orchestrated and work as a clever network but have different personalities and distinct target markets

Here is a brief rundown of each site and the target market that they attract:

Asia

DataCenterNews.asia

Initially focusing on the key Asian countries (Singapore, Malaysia, Indonesia, Hong Kong and Malaysia) DataCenterNews is now aimed at the IT managers, CIOs and management that run data centers throughout Asia Pacific.

SecurityBrief.asia

Cyber security is an ever-increasing issue for Asian corporate, enterprise and government organisations, and as such, SecurityBrief ASIA is targeted towards security decision makers like CSOs, security experts, consultants and channel partners who sell security products.

EnterpriseChannel.asia

Covering analyst insights, channel trends, distributor and vendor news, expert opinions and product launches, EnterpriseChannel Asia provides insider news to the region's IT channel partners, resellers and system integrators.

‚ÄčAustralia

ITBrief.com.au

The sister/brother of IT Brief NZ, this site targets Australian enterprise and government organisations with an interest in technology news and updates.

SecurityBrief.com.au

Cyber security is an ever-increasing issue for Australian corporate, enterprise and government organisations, and as such, SecurityBrief AU is targeted towards security decision makers like CSOs, CIOs, IT managers, security experts and consultants.

ChannelLife.com.au

ChannelLife AU is one of our biggest revenue earners, as it provides industry insider news for manufacturers, vendors, distributors, retailers, resellers and integrators, among others.

New Zealand

NetGuide.co.nz

NetGuide is the only website in the Techday network that focuses on consumers. It provides the latest consumer tech and gadget news for Kiwis and features many 'Hands-on reviews'.

Educators.co.nz

Every day we bring technology-focused news to the decision makers within the education industry in New Zealand. Stories can feature updates, reviews of related products and insights from industry leaders.

bizEDGE.co.nz

bizEDGE is aimed at innovative employees, general management and owners, with a focus on start-ups and entrepreneurs, as well as small and medium-sized businesses.

ITBrief.co.nz

One of Techday's most experienced websites, IT Brief NZ targets New Zealand enterprise and government organisations with an interest in technology news and updates.

SecurityBrief.co.nz

Cyber security is an ever-increasing issue for New Zealand corporate, enterprise and government organisations, and as such, SecurityBrief NZ is targeted towards security decision makers like CSOs, security experts, consultants and channel partners who sell security products.

ChannelLife.co.nz

ChannelLife NZ is one of our biggest revenue earners, as it provides industry insider news for manufacturers, vendors, distributors, retailers, resellers and integrators, among others. 

Techday.com

Where it all started, Techday.com now acts as the rock that keeps everything together. This is the only site without a niche audience as the stories are published from a range of different Kiwi websites within the network.

Call Techday's team of Digital Account Managers for an obligation free quote for editorial integration and/or advertising. Our team is well trained on how to get the best return on your marketing investment.

With many tech news websites within our Techday network, we've got a perfectly targeted site for your next campaign. Call our Asian team on +65 3 1590 565, our Australian team on 1300 092 195, our New Zealand team on 0800 832 4237 or for more information email info@techday.com.

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