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Does anybody know the sales figures for the Samsung Galaxy… oh dear

21 Nov 2013

Samsung's newly released smart watch, the Samsung Galaxy Gear, has so far struggled to capture the consumer's imagination, according to a damning sales reports from South Korea.

"Related industry sources" have told Business Korea that the company's new product line, including the Galaxy Round smartphone, have yet to gain the attention of customers.

After releasing the Galaxy Gear on September 25, the news source claims the wearable computing device has cumulatively shifted less than 50,000, with only 800-900 being sold daily.

"These low sales values for the Galaxy Gear are far below the initial expectations of the industry," the website comments.

Worse still for the South Korean tech giant, Business Korea claims the Galaxy Round smartphone, released on November 14, "currently shows daily sales of under 100 units", while its "cumulative monthly sales fall under 10,000 units."

Galaxy Gear - Expert View:

Despite the Galaxy Gear underperforming however, Ovum analyst Tony Cripps predicted a slow start for the wearable device when it was released in September.

"The launch of the Samsung Galaxy Gear smartwatch is merely the tip of a bigger gadget iceberg that will generate headlines, if not necessarily huge additional profits, for smartphone and tablet makers," Cripps said at the time.

"The intention of next-generation accessories such as these - Sony's QX detachable camera modules are also good examples - is to add value to two categories where meaningful innovation and market differentiation is becoming harder to come by: namely smartphones and tablets.

"While significant improvement in these smart devices is ongoing in areas such as screen, network, camera and processor technology, the fundamental user experience of these devices has changed little since the first iPhone."

Cripps claimed that next-gen accessories are a way to try to claw back some real differentiation.

"But while they undoubtedly have their utility - and an undeniable "fun factor" - their primary purpose is to help sell more smartphones and tablets," he added.

"They are, after all, accessories, and almost entirely dependent on their host device for real utility.

"As such we expect a growing number of them to be offered as sweeteners in new retail bundles.

"We shouldn't expect gadgets such as smartwatches to compete with the volumes sold of their host devices but that doesn't stop them being a worthwhile business for their brands."

What do you think of the Samsung Galaxy Gear?