Flicks & Delivereasy renew partnership in New Zealand

Flicks and Delivereasy have renewed their exclusive partnership to connect New Zealanders with topically recommended content and meal delivery services.

Flicks, a prominent streaming and cinema guide in New Zealand, has extended its collaboration with the local on-demand delivery service Delivereasy. This partnership will commence on 1 April 2025, leveraging Flicks' expertise in film and TV consultancy while associating the Delivereasy brand as a preferred delivery service for enthusiasts of streaming content.

Dan Michelle, General Manager at Flicks, remarked, "It's a match made in heaven. Supporting fellow local businesses is really important to us, and with both businesses solving relatable pain points for the busy modern New Zealander working with the Delivereasy team for another term was a no-brainer."

The partnership embeds Delivereasy within Flicks' curated streaming and sports listings to strategically intersect streamers during their content discovery phase. This collaboration aims to address challenges of visibility and consumer consideration, particularly at times when viewers are looking to combine entertainment with meal enjoyment.

Customers from both platforms stand to benefit from this partnership through a special monthly giveaway. Five monthly winners will receive a Delivereasy prize pack worth NZD $300, comprising a NZD $200 voucher, exclusive merchandise, and treats meant to enhance their streaming experiences.

Michelle commented, "Melting into the couch after a day's work is the dream for many; however, with busy lives, time is often not on our side. This partnership seeks to solve that with Flicks quickly connecting people with the best content to watch, and Delivereasy delivering something tasty on their plates. This goes beyond a standard media partnership and becomes a true value-add for our users."

Jean Mexted, Chief Marketing Officer at Delivereasy, highlighted the experiential side of the partnership, saying, "With so many good shows out there, choosing what to watch can feel more like a marathon than a sprint. Which means it's basically a sport. And sportspeople need to fuel their bodies appropriately. We're stoked to be showing up alongside Flicks to support the rest and recovery efforts of our fellow New Zealanders after they've selected their new show to binge."

The renewal is timely, coinciding with Delivereasy's recent expansion of service areas and offerings. Flicks also experienced a record-setting visitor month in January, with 1.75 million local users accessing the platform across New Zealand and Australia.