ChannelLife NZ - It’s all good at Nutech IT Supplies

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It’s all good at Nutech IT Supplies

Environmental and customer service excellence are the cornerstones of Albany-based Nutech IT Supplies’ business philosophy.

Not only is Nutech one of the country’s leading suppliers of consumables and accessories to the industry, it’s also the largest toner and ink cartridge remanufacturer.

Every month Nutech collects around 25,000 empty ink and toner cartridges and waste toner containers which are then either used in the re-manufacturing process or broken down and safely recycled.

Established in 1979 the company’s original business was in the re-manufacture of typewriter ribbons – 26 years later Nutech’s business still retains a re-manufacturing element.

According to Nigel Willard, Nutech sales and marketing manager, the company recently invested over $250,000 in state-of-the-art equipment for continued development of its own range of toner and inkjet consumables – emarq.

“Nutech’s emarq brand is around 15-25% cheaper than an OEM original and is an extremely high quality product. emarq offers the channel a high margin opportunity with the added bonus of dealing with a local company that fully supports its products,” he says. Much of Nutech’s re-manufactured toner output is built to STMC (Standardised Test Method Committee) standards.

As well as the re-manufacturing side of the business, Nutech distributes all major brands of computer consumables to the channel.

“Nutech’s business is 100 % wholesale focused – there is no direct end-user business entered into,” says Willard. “Our business philosophy is to support the retailer and allow the channel maximum profit potential without the fear of being undercut by their own supplier”.

Nutech demonstrates this support with a team of account managers who regularly call on customers throughout the country and has recently opened a South Island distribution centre in Christchurch designed to improve stock availability and delivery times.

In addition Nutech has a knowledgeable and friendly customer services team who are on call to offer expert advice about computer consumables.

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