Story image

Ixia launches new partner programme, focuses on enabling collaboration

11 May 2016

Ixia, the networks solutions provider, has launched its new Xceed partner programme with the intention of growing partner success and expanding the business.

The programme has been designed to accelerate the sales cycle for the company’s technology partners, to provide implementation guidance for integrated solutions, and to create faster time-to-value for customers and channel partners, according to Ixia.

A key goal of the Xceed programme is to facilitate collaboration between technology partners working in key areas such as virtualisation, big data analytics, and IoT. This collaboration can then strengthen customer networks, analysis tools, and applications, according to Ixia.

“From development, to market, to deployment, Ixia’s unique combination of test and visibility products enable our technology partners to provide their customers with full and immediate value from their security and performance monitoring solutions,” says Scott Westlake, Ixia vice president of business development.

“The goal of the Xceed programme is to accelerate technology implementations and value for end-users, while driving new and profitable sales opportunities for partners,” he says.

According to Ixia, the key benefits of the Xceed Technology Partner Programme are:

  • Preferred access to select Ixia products
  • Solution strategy and design workshops
  • Solution integration and support
  • Best practice training for system engineers and deployment teams
  • Jointly developed 'Solution Activation' kits help technology and channel partners accelerate the sales cycle and differentiate from the competition
  • Joint lead generation webinars and regional marketing events

Technology vendors currently participating in Ixia’s Xceed partner programme include A10, CA Technologies, Cisco, Endace, Extreme Networks, FireEye, Fortinet, HPE, Imperva, Intel Security, LogRhythm, Palo Alto Networks, Riverbed and SolarWinds.

Ixia says the new partner programme is already facilitating greater collaboration with key vendors.

“Ixia’s test and visibility solutions enable our mutual channel partners to validate the scalability and resiliency of the joint Imperva/Ixia solution under realistic conditions,” says Ayelet Steinitz, Imperva vice president of business development.

“FireEye relies on Ixia to develop, sell, and deploy our market leading security products,” says Ed Barry, FireEye vice president of cyber security coalition. “The Xceed Partner Programme ensures our joint customers have comprehensive secure networks that quickly adapt to a dynamic threat environment," he says.

Microsoft appoints new commercial and partner business director
Bowden already has almost a decade of Microsoft relationship management experience under her belt, having joined the business in 2010.
Zoom’s new Rooms and Meetings features
Zoom has released information about the upcoming releases for its Rooms and Meeting offerings for 2019.
Aussie company set to democratise direct-to-orbit IoT access
Adelaide-based Myriota has released a developer toolkit that has been trialled and tested by a smart waste management platform.
Apple's AirPods now come with 'Hey Siri' functionality
The new AirPods come with a standard case or a Wireless Charging Case that holds additional charges for more than 24 hours of listening time.
Dynatrace takes pole position in APM Magic Quadrant
It placed highest on Ability to Execute and furthest on Completeness of Vision in the 2019 Quadrant for Application Performance Monitoring (APM).
HCL and Xerox expand strategic partnership
Under the terms of the agreement, HCL will manage portions of Xerox’s shared services, including global administrative and support functions.
Avaya expands integration with Google Cloud AI
This includes embedding Google’s machine learning within conversation services for the contact centre, enabling integration of AI capabilities.
Forrester names Crowdstrike leader in incident response
The report provides an in-depth evaluation of the top 15 IR service providers across 11 criteria.