ChannelLife New Zealand - Industry insider news for technology resellers
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Sat, 1st Sep 2007
FYI, this story is more than a year old

Kingston’s partner program is unique in that it is designed to attract customers for reseller partners.  The benefits of the program are aimed at the end-user, making it simpler and more effective for resellers and system integrators to sell and support Kingston memory products.Kingston developed the Corporate Partner Program and KingstonCare to bring in leading corporate and government accounts.  Kingston reseller partners can focus on corporate offices of virtually any size, which is helpful in New Zealand, as many branch offices here are quite small, even though they may have enormous parent companies offshore.When the Kingston Corporate Partner Program was initiated approximately three years ago, there was some confusion, as many resellers thought Kingston had gone direct.  However, Kingston’s 100% channel model never changed, and the program began as a way to better support customers through reseller partners.Quality assurance is an important part of the Kingston Corporate Partner Program.  All Kingston memory is covered by guaranteed compatibility, a lifetime warranty and 24/7 technical support.  And, using it won’t void your customer’s service warranty.The program has been restructured regionally, and was re-launched in July of this year in New Zealand and Australia.  The new enhanced program offers KingstonCare, a support program designed to put more value back into the channel.KingstonCare is an extension of Kingston’s dedication to quality and customer service.  This free, comprehensive suite of tools and services is designed to protect your customer’s business and reduce any potential server downtime.KingstonCare offers:* Onsite spares for quick replacement** An RMA program with both standard and cross-chip options* Service reimbursements to your business or service provider*** Qualified service partners* Technical support resources... and more – all designed to keep your customers’ businesses up and running.Resellers are encouraged to register customers with the Kingston Corporate Partner Program.  There is no fee to participate, and no contract to sign.  Resellers can go to Ingram Micro to set up a Corporate Partner account.  It is as simple as sending an email.Kingston does not provide pricing to end-users, and if an end-user contacts Kingston to register for the Corporate Partner Program, they are put in touch with a reseller to strengthen that relationship.The program is rewarding to the reseller, as much as to the customer.  Vaughan Nankivell, regional manager ANZ for Kingston, said that the program was designed specifically with resellers in mind.  “If you’ve done the hard legwork with an end-user, you should feel confident that the vendor will support both you and the customer equally.”Kingston’s Corporate Partner Program is designed to fully support resellers and end-users, and to allow for greater confidence in Kingston memory products.*Qualified customers only.**By mutual written agreement.

KingstonCare is an additional guarantee you can offer to your customers when selling Kingston products.  Kingston will reimburse you for service calls directly related to Kingston server memory, or send out one of their contracted service providers, if required.  The process will be seamless to your customers.

When you add Kingston memory to your customers’ systems, you can rest assured that you’re backed by legendary reliability, as well as the complete KingstonCare program and the knowledgeable people behind it. 

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