VMob Limited has opened a Singapore office, which will be the hub for its expanding Asian operations.

With a growing population of 3.8 billion and a region known for embracing technology, the mobile-centric marketing company sees significant opportunity in Asia - appointing Jeremy Leonard as managing director for VMob Singapore to lead its regional efforts.

Possessing over 20 years’ local and international experience in senior marketing and management positions, Leonard has worked closely with companies such as McDonalds, Coca Cola, Vodafone and Fonterra.

CEO Scott Bradley believes Leonard's commercial experience will help VMob capitalise on opportunities in the Asian market.

“We are building our APAC presence through the opening of a new Singapore office and the appointment of Jeremy who is a strong addition to our local team," he says.

Claiming VMob has a foothold in Asia with an office based in the Indonesian capital of Jakarta and client pilot deployments underway in other parts of Asia, Bradley says the company is now looking to ramp up its activity in the area - with Singapore the next stop.