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Elastic stories

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Elastic adds Prometheus ingestion & PromQL in Kibana

Today
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Elastic brings native Prometheus ingestion and PromQL to Kibana in technical preview, aiming to simplify incident response for SREs.
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Elastic ties security platform to Google's air-gapped cloud

Today
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cloud security
Elastic and Google add AI-driven threat detection to air-gapped cloud systems as defence and government customers seek tighter data sovereignty.
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Elastic launches MCP apps for security & observability

3 days ago
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Elastic launches MCP apps for security, observability and search, letting teams triage alerts, hunt threats and analyse data inside Claude and Copilot.
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Percona & Chainguard launch supported database images

Last month
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digital transformation
Percona teams up with Chainguard to offer supported, hardened container images for MySQL, PostgreSQL and MongoDB databases.
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Elastic drops endpoint fees as it adds workflow automation

Last month
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endpoint protection
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cloud security
Elastic scraps per-endpoint XDR fees and adds native workflow automation in a bid to lower cyber costs and widen security coverage.
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Quiq hires Jen Grant as CMO to drive scaled AI agents

Last month
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digital transformation
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Quiq names Jen Grant chief marketing officer to steer strategy as enterprises move AI agents from pilots to large-scale customer use.
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Elastic says AI search & context now decide customer loyalty

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hybrid cloud
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data analytics
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digital transformation
Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.
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Shoppers ditch Australian brands over poor site search

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martech
Shoddy search tools are driving Australians from favourite online retailers, with 72% abandoning brands and many paying rivals more.
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Elastic unveils multilingual embeddings for search

Wed, 25th Feb 2026
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Elastic launches compact multilingual embedding models for Elasticsearch, promising faster, cheaper semantic search and stronger RAG performance.
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BADIIS malware hijacks IIS servers for covert SEO fraud

Fri, 13th Feb 2026
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malware
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firewalls
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network security
BADIIS malware is hijacking over 1,800 IIS servers worldwide, quietly boosting illicit gambling and crypto phishing sites via poisoned SEO.
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Gigamon honours global partners in channel-first push

Fri, 23rd Jan 2026
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hybrid cloud
Gigamon crowns top global partners as it doubles down on a channel-first strategy and claims 50% share of deep observability market.
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Gigamon honours global partners for deep observability

Thu, 22nd Jan 2026
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data protection
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hybrid cloud
Gigamon has named top global partners across regions and alliances, spotlighting deep observability as a pillar of hybrid cloud security.
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Atturra caps 2025 with major APAC tech awards haul

Wed, 17th Dec 2025
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virtualisation
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digital transformation
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cloud security
Atturra closes 2025 with a sweep of APAC tech and industry awards, cementing its rise as a regional IT services heavyweight.
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Btech targets Asia-Pacific with managed cloud integration push

Fri, 21st Nov 2025
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digital transformation
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open source
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software development
Btech expands into Asia-Pacific with managed cloud and open-source integration, targeting finance, telecoms, manufacturing and public sectors for digital transformation.
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Elastic named leader for observability in IDC MarketScape 2025

Thu, 20th Nov 2025
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physical security
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open source
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Elastic has been named a leader in the IDC MarketScape 2025 for observability platforms, praised for its scalable architecture and AI-driven data management tools.
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Elastic names Sarah Croft APAC Partner Director to boost AI focus

Tue, 18th Nov 2025
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partner programmes
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Elastic has named Sarah Croft as APAC Partner Director to strengthen its AI-driven partner network and boost adoption across Asia Pacific.
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Embrace acquires SpeedCurve to boost user-centred observability

Tue, 18th Nov 2025
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digital transformation
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martech
Embrace acquires SpeedCurve to enhance its observability platform with advanced web performance monitoring, uniting mobile and web user experience insights.
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Elastic unveils Streams & DiskBBQ to transform AI log & data search

Wed, 12th Nov 2025
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ai
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software engineering
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data management
Elastic launches Streams and DiskBBQ to boost AI log analysis and affordable vector search, helping engineers manage vast data efficiently and cost-effectively.
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Crossplane graduates CNCF, ranking in top 10% of projects

Tue, 11th Nov 2025
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virtualisation
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hyperscale
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cloud security
The graduation marks a milestone with widespread enterprise adoption and over 3,000 contributors supporting multi-cloud platform engineering.
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Gigamon unveils quantum-safe cryptography in GigaVUE update

Fri, 7th Nov 2025
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hybrid cloud
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encryption
Gigamon launches GigaVUE 6.12 update featuring quantum-safe cryptography, aiding firms to tackle future quantum computing threats to encryption.