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Enterprise IT is changing: Act now with Actifio

22 Oct 2014

Westcon Imagine 2014 - The landscape of enterprise IT is changing, fuelled by organisations’ desire for improved resiliency, enhanced agility and a smooth transition to the cloud.

Actifio virtualises data, allowing CIOs and their teams to provide data protection, test and development and analytics, as well as disaster recovery and business continuity through a single storage platform, from one golden copy of its production data.

The end result is a faster time to provision, more time to develop and test in a given project timeframe, improved code quality due to using a current-state database, and a faster time to delivery and revenue.

Actifio worked with Westpac NZ to deliver a virtualised system which enables the company to engage with 100% of its production data sets. Previously, the business was only engaging with 20% of the data due to the cost associated with using a full copy of existing data. This meant that a full 80% of data was left untested.

Since partnering with Actifio, Westpac NZ has improved its IT agility and is now able to deliver new products to market within two months.

“Actifio provides improved resiliency through instant data access for data protection and disaster recovery,” says Budd Ilic, Regional Manager ANZ, Actifio. “Our technology has no backup window, and recovery time objectives (RTOs) are often measuredin minutes not hours.”

The company recently hosted its annual Copy Data Forum in Sydney, Australia inviting existing customers, prospects and partners to learn about deploying Actifio solutions.

Actifio experts and local customers demonstrated how Actifio solutions enable more efficient IT operations whilst eliminating legacy data management tools. The sessions also provided businesses with a better understanding of how to recognise and managecopy data.

Ilic says the proven business impact of Actifio solutions derives from the ability to decouple strategic application data from rapidly commoditising physical infrastructure, and allowing enterprises to put data where it needs to be, when needed.

“Actifio is your on-ramp to public, private, and hybrid cloud-based systems, ensuring your data follows your applications wherever they live.

Our products can deliver an order of magnitude reduction in total cost of ownership via the elimination of multiple software licenses for point tools, up to a 10X reduction in storage costs, and up to a 70% reduction in network bandwidth costs.”

Gartner recognised Actifio across four areas – copy data management, recovery assurance, data deduplication and continuous data protection – of its 2014 Hype Cycle for Business Continuity and IT Disaster Recovery.

In the report, Gartner placed copy data management on the Hype Cycle for the first time, listing Actifio as the leading vendor in this category. Gartner noted that IT organisations’ historical use of different storage and software products for backup, archive, replication, etc, have resulted in over-investment in storage capacity, software licenses and operational expenditure costs associated with managing excessive storage and software. Copy data management can ‘dramatically’ reduce the need for multiple unmanaged copies of data and cut costs associated with multiple disparate software licenses and storage islands, Gartner notes.

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