Story image

NetApp distribution under review...

14 May 2014

NetApp is reviewing its New Zealand distribution, or as the storage and data management company puts it 'looking to understand how distributors might best align with its plans in the Australian and New Zealand markets for FY15'.

Distribution Central currently has exclusive distribution in New Zealand, a deal which came into effect in September 2012.

Last November, Nick Verykios, Distribution Central managing director, told Techday the NetApp exclusive distribution had been instrumental in growing the distributor's Kiwi business.

“It was a significant contributor [for FY13] and I'm particularly pleased with our first quarter this financial year – it's showing that NetApp should be over half our business,” Verykios said at the time.

Speaking today, Verykios says the  relationship with NetApp is 'substantial' and the partnership has significantly benefited the current NetApp reseller channel here.

“Our desire to continue to invest in NetApp remains unaltered and we look forward to working with our vendor to explore new product and market opportunities while enhancing the current business at hand with our reseller partners.”

Neville James, NetApp general manager ANZ channels and enablement, says NetApp's existing distribution relationship with Distribution Central remains strong and continues to be 'an integral part' of their channel strategy across ANZ.

“The current business environment is changing very quickly and shaping how NetApp operates both locally and on a global scale,” James says.

“With this in mind, now is an important time to review how we go to market, especially as it relates to distribution.

“Our existing channel partners can continue to expect the high level of service and support they have previously enjoyed from Distribution Central.”

He says he's looking forward to meeting distributors 'and learning what innovative ideas they may have on how to jointly tackle the evolving IT landscape'.

Verykios says Distribution Central 'is approaching the review  process with a view of growth in our NetApp business'.

“We have no sense of entitlement whatsoever.

“What I know from doing this relatively successfully for over 20 years is we have to compete for every dollar, every day we are in business, and to do this we have to make sure the value we provide is something our vendors and our customers just can't do without.”

Aussie company set to democratise direct-to-orbit IoT access
Adelaide-based Myriota has released a developer toolkit that has been trialled and tested by a smart waste management platform.
Apple's AirPods now come with 'Hey Siri' functionality
The new AirPods come with a standard case or a Wireless Charging Case that holds additional charges for more than 24 hours of listening time.
Dynatrace takes pole position in APM Magic Quadrant
It placed highest on Ability to Execute and furthest on Completeness of Vision in the 2019 Quadrant for Application Performance Monitoring (APM).
HCL and Xerox expand strategic partnership
Under the terms of the agreement, HCL will manage portions of Xerox’s shared services, including global administrative and support functions.
Avaya expands integration with Google Cloud AI
This includes embedding Google’s machine learning within conversation services for the contact centre, enabling integration of AI capabilities.
Forrester names Crowdstrike leader in incident response
The report provides an in-depth evaluation of the top 15 IR service providers across 11 criteria.
Poly appoints new A/NZ managing director, Andy Hurt
“We’re excited to be bringing together two established pioneers in audio and video technology to be moving forward and one business – Poly."
Gartner: NZ server grows at same rate as shipments decline
In New Zealand, server revenue grew by almost 50% in the 4Q18 compared to the same quarter of 2017, while shipments declined 43.3%.