Story image

Numara appoints NZ manager for partner push

27 Sep 2011

IT management software vendors Numara have affirmed their push into the New Zealand market with the appointment of a New Zealand regional manager based in Auckland.

 

Andy De Raat, formerly enterprise account manager for VMware, will be responsible for driving the brand to resellers in the enterprise space, particularly in the government and education sectors, according to Numara vice president of APAC sales, Geoff Masters. 

 

"Today we already have customers like Air New Zealand,” Masters says.

 

"We think if we stay here for more than five days a month and do it for five days a week we will have a whole lot more success.”

 

Masters, who only took his role with the company at the beginning of last month, says Numara currently has three ‘boutique’ partners in New Zealand selling the company’s Track-It! SMB-oriented suite, and is now keen to raise awareness of its Footprints enterprise product.

 

"The reseller world’s gone through a pretty tough time, a lot of vendors have streamlined their businesses and changed their trading terms dramatically, so people out there may be feeling a bit disenfranchised with their partners.

 

"The simple reality is a lot of people aren’t as close to their vendors. If they’re looking for a bit more love, we can give them that.”

 

Numara’s advantage over its competitors is price, Masters says, which offers a powerful incentive to potential customers.

 

 "We’re finding we’re a valid alternative to some of the other technologies,” Masters says.

 

"Larger competitors such as Symantec have a whole portfolio they’re having to get across, so the cost of sale is high.

"The other part is we’re just that little bit hungrier.”

 

Image: Geoff Masters.

Gartner: AI to reduce project management workload
80% of the work performed project management teams will be taken over by AI by 2030, starting this year.
Microsoft Teams’ eight new and upcoming features
After taking Best in Show at Enterprise Connect, Microsoft Teams will be seeing eight new capabilities over 2019.
IDC: NZ's PC market surprise growth will not last
Despite the growth witnessed at the end of 2018, IDC predicts that New Zealand’s traditional PC market in 2019 will decline by -4.4% YoY.
OutSystems and Boncode team up for better code analysis
The Boncode and OutSystems alliance aims to help organisations to build fast and feel comfortable that the work they're delivering is at peak quality levels.
Vector penalised $3.5 million for excessive levels of power outages
''Given the impact electricity outages have on consumers and businesses it is crucial that lines companies have systems in place to identify and manage the risks present in their networks."
Digital spending to hit US$1.2 trillion by 2022
A recent study by Zinnov shows that IoT spend reached US$201 billion in 2018 while outsourcing service providers generated $40 billion in revenue.
Microsoft offers Government free digital skills training
Upwards of 60 workshops will be offered, aimed at giving staff a vital grounding in cloud technologies, artificial intelligence and other skills.
Google certifies Panasonic rugged devices for enterprise
The Toughbook T1 and N1 handhelds meet all requirements for Google’s rugged Android certification.