Pattern stories
Brands will be able to buy placements in ChatGPT through Pattern, as shopping discovery moves from search engines towards AI tools.
The platform gives brands real-time, audited automation across marketplaces, with human approval required for some actions and millions already completed.
Brand partners can now automate pricing, content and inventory checks across major marketplaces as Pattern rolls out its Pi system.
Despite higher budgets, 73% of eCommerce leaders say their firms are not ready for wider AI use, survey data show.
Pattern appoints ex-Amazon eCommerce Specialist David Jennison as Europe MD to spearhead marketplace-driven growth and AI-powered expansion.
Pattern has named Luke Elliott as VP of Ecommerce Europe to boost growth and marketplace strategy for its European clients.
Dr. Bronner's monthly Amazon sales in Australia surged by 55% after Pattern revamped its storefront, boosting revenue and customer engagement.
Amazon continues to dominate Australia's marketplace sector, as trust in competitors like Shein and Temu declines, according to the latest consumer report.
Strand has seen a 37% rise in online revenue thanks to its partnership with Pattern, which has leveraged AI to enhance digital marketing strategies.
The partnership gives the audio brand tighter control over unauthorised resellers and faster access to sales data on Amazon Australia.
Six in ten Australians now act on products they see on social platforms, underscoring a shift in how brands must win buyers online.
Cost-of-living pressures are pushing Australians to delay buys, with 80% waiting for major sales events and Prime Day shaping decisions.
Amazon's ad business is now outpacing major rivals in Australia, as Pattern estimates annual revenue reached USD $392 million in 2025.
Pattern debuts LLM Access Audit and GEO Scorecard in Australia to help brands track and optimise visibility across generative AI tools.
A veteran eCommerce leader argues true performance lies in clarity, endurance and win-win systems, not presenteeism or heroic sacrifice.
Levanta's new Shopify integration unifies creator and affiliate programmes across Shopify, Amazon and Walmart to streamline tracking and payouts.
Amazon, Temu and Shein tighten their grip on Australian eCommerce as local marketplaces retreat and shoppers chase speed and social.
The eCommerce landscape in Australia is set for upheaval as Amazon introduces its budget-focused Haul storefront to compete with Temu's swift rise.
Jac+Jack has reported a 19% revenue growth in ecommerce after partnering with Pattern, shifting focus to conversion-driven marketing strategies.
EssilorLuxottica partners with Pattern to launch Ray-Ban and Oakley on Amazon Australia, tackling reseller issues and enhancing brand visibility.
