Brocade has signed up Connector Systems as an Alliance Partner Network (APN) distributor for its IP network infrastructure products in New Zealand.

“Connector’s experience and relationship with leading vendors in video surveillance, voice, cabling and in the telecommunications market provide a different engagement model for Brocade in New Zealand. Connector Systems has relationships with all the major electrical contractors in this region which presents Brocade with a valuable opportunity to engage with partners very early on in the sales cycle, ” said Graham Schultz, ANZ Country Manager at Brocade.

Connector will directly handle certification-based training, local-based warranty provisioning, management of support renewals for resellers and demand generation for both end user and reseller partner recruiting.

Kevin Swainson, General Manager at Connector Systems, explained, “Through our extensive reseller relationships and deep expertise in both technical sales and pre-sales, , we believe we are a logical choice for Brocade. We have experience and proven success in developing network and telecommunication brands in the New Zealand market and we have full confidence that we can help Brocade develop their channel base across this region.”

Brocade will also optimise its APN to reward partners who invest in developing practices to address trends such as virtualisation, network convergence and cloud computing.

The firm has also made “significant enhancements” to its Professional Services Partner (PSP) and Support Delivery Partner (SDP) programmes.

Last week Ruckus chose Connector Systems to be its sole distributor for its Smart Wi-Fi products in New Zealand, dropping Renaissance in the process.