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New Relic names Hein Hellemons Chief Revenue Officer

New Relic names Hein Hellemons Chief Revenue Officer

Tue, 14th Jul 2026 (Yesterday)
Mark Tarre
MARK TARRE News Chief

New Relic has appointed Hein Hellemons as Chief Revenue Officer, giving the enterprise software executive responsibility for the company's worldwide revenue and go-to-market strategy as it expands its business with enterprise customers adopting AI.

Hellemons will oversee New Relic's global sales organisation, commercial business and partner channel operations. He will report to Chief Executive Officer Ashan Willy and lead the company's revenue strategy across international markets.

The appointment comes as New Relic continues to expand its observability platform for organisations building and operating AI-enabled applications and services.

Leadership role

Hellemons brings more than 25 years of experience leading global go-to-market organisations across the enterprise technology sector.

He most recently served as Chief Revenue Officer at cybersecurity company Darktrace. Before that, he held senior leadership positions at Amazon Web Services, Microsoft and VMware.

During those roles, he worked with enterprise customers on digital transformation programmes while building and scaling international sales organisations.

At New Relic, Hellemons will oversee the company's worldwide revenue strategy, including global sales teams, commercial segments and partner channels. He will also be responsible for supporting operational execution and customer engagement as the business continues its international expansion.

AI focus

The company said Hellemons joins as it increases its presence among enterprise organisations expanding their use of AI technologies.

New Relic said his responsibilities include developing high-performing teams and supporting execution across the company's global go-to-market organisation.

"As AI transforms how software is built and operated, AI-strengthened observability has become foundational for modern businesses. This presents a tremendous market opportunity for us," said Ashan Willy, Chief Executive Officer, New Relic.

"Hein is a world-class revenue leader who brings to New Relic invaluable experience leading companies through periods of growth and transformation. His background scaling global GTM organisations will be crucial as we expand our platform, deepen customer relationships, and accelerate growth. We are thrilled to welcome him to the leadership team," said Willy.

The appointment adds another senior executive with experience across major enterprise software and cloud providers to New Relic's leadership team.

Industry experience

Hellemons has held executive leadership roles across cloud computing, enterprise software and cybersecurity during his career.

His experience includes leadership positions at Amazon Web Services, Microsoft and VMware before joining Darktrace as Chief Revenue Officer.

New Relic said he will lead the company's worldwide commercial strategy while working with sales teams and channel partners across its international operations.

The company provides observability software that enables organisations to monitor applications, infrastructure and digital services. It has increasingly focused on capabilities designed to support organisations deploying AI technologies across business operations.

"I was drawn to New Relic by the immense market opportunity, its outstanding platform, highly respected brand and talented leadership team," said Hein Hellemons, Chief Revenue Officer, New Relic.

"New Relic is uniquely positioned to help companies succeed in the AI era and I'm excited to be part of this effort. I'm looking forward to working with Ashan and the rest of the executive team," said Hellemons.