Samsung appoints new NZ marketing director

Samsung New Zealand has appointed Michael Cornwell to the role of marketing director, based in the company's Auckland office.

With 16 years of experience, the electronics company says Cornwell will be responsible for the strategic leadership and execution of marketing and communications initiatives across all Samsung product categories in New Zealand.

Cornwell has held senior sales and marketing roles in the technology and beverages industries at Hewlett-Packard and Lion in New Zealand and Red Bull and Invivo Wines in Canada.