Story image

Shipments up thanks to price erosion

22 Sep 2011

PC shipments in New Zealand and Australia are increasing, but ‘wavering consumer sentiment’ is forcing vendors and resellers to offer discounts to move stock, according to a report from analysts IDC.



The report says 1.8 million units were shipped in the second quarter of 2011, representing a 7% year-on-year improvement.



However, IDC market analyst Amy Cheah says consumer demand was weak in light of continued economic uncertainty and natural disasters.



"The ongoing price erosion is accelerating the commoditisation of the PC market,” Cheah says, "further intensifying the pressure vendors face to gain profitable, yet sustainable share as margins tighten.



"In New Zealand, although overall consumer sentiment plunged in the immediate aftermath of the February earthquake, retail sales were more robust than initially feared. This was supported in part by the government’s move to reduce interest rates.



24% of PC shipments in the region were made by HP, 15% by Acer, 14% by Dell, 13% by Apple and 10% by Toshiba.



IDC expects continued economic challenges will dampen the market for the third quarter, predicting a drop to 1.7 million units. 

Enterprise WLAN market heading toward global slowdown
Revenue contribution from licenses exceeds contribution from access points for Enterprise Cloud in next five years.
Flashpoint signs on emt Distribution as APAC partner
"Key use cases that we see greatly benefiting the region are bolstering cybersecurity, combating insider threats, confronting fraud, and addressing supply chain risk, to name a few."
Red Hat expands integration product capabilities
Adds end-to-end API lifecycle support and new capabilities for agile integration across hybrid architectures.
BMC adds IBM Cloud, Watson to Helix solution
BMC Helix with IBM Watson delivers cognitive insights across structured and unstructured federated knowledgebases.
Used device market held back by lack of data security regulations
Mobile device users are sceptical about trading in their old device because they are concerned that data on those devices may be accessed or compromised after they hand it over.
NZ Cricket ups data analytics game with Qrious
The Black Caps and White Ferns have implemented a data and analytics solution from Qrious to monitor and improve game strategy and player performance.
Gartner: Smartphone biometrics coming to the workplace
Gartner predicts increased adoption of mobile-centric biometric authentication and SaaS-delivered IAM.
IDC: A/NZ second highest APAC IoT spenders per capita
New IDC forecast expects the Internet of Things spending in Asia/Pacific excluding Japan to reach US$381.8 Billion by 2022.