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Wavelink and Alcatel-Lucent extend distribution agreement

Wavelink and Alcatel-Lucent Enterprise announce an extended distribution agreement to enhance the product portfolio and address changing customer demands.

Wavelink, an expert in providing enterprise solutions to the channel, and Alcatel-Lucent Enterprise, a provider of communications, networking, and cloud solutions tailored to customers’ industries, have enhanced their strategic partnership.  

ALE’s networking solutions encompass a wide range of products, including switches, access points, network management and analysis tools, and Internet of Things (IoT) enablers designed to meet the needs of businesses of all sizes and industries. 

Under the extended partnership agreement, Wavelink will gain access to ALE’s technical resources, training programs, and support services, empowering the organisation to deliver superior partner service and technical expertise to its resellers. 

Additionally, ALE’s Network-as-a-Service (NaaS) offering within Wavelink’s distribution model will support and enable Wavelink resellers to position, design, implement, and manage ALE networks and deliver Wi-Fi as a service. 

Maud Holvast, Country Business Leader of Australia and New Zealand, ALE, says: “The expanded partnership between Wavelink and ALE demonstrates a shared commitment to delivering high-quality networking solutions, customer satisfaction, and driving innovation in the ever-evolving field of networking technology.” 

“Through this ongoing partnership, ALE trusts that Wavelink will continue to provide exceptional support on ALE mission-critical networks to our shared channel partners,” says Maud Holvast.

ALE provides digital-age networking, communications and cloud solutions with services tailored to ensure customers’ success, with flexible business models in the cloud, on-premises, and hybrid. All solutions have built-in security and are designed to limit environmental impact.

Over 100 years of innovation have made Alcatel-Lucent Enterprise a trusted advisor to more than a million customers worldwide. With headquarters in France and 3,400 business partners worldwide, Alcatel-Lucent Enterprise aims to achieve an effective global reach with a local focus.

Complementing Alcatel-Lucent Enterprise, Wavelink specialises in providing enterprise solutions to the channel. Wavelink distributes a range of Alcatel-Lucent Enterprise, Fortinet, Imprivata, Mobicall, Olinqua, SOTI, Scandit, Spectralink, and Vocera products.

Ilan Rubin, Chief Executive Officer, Wavelink, says: “ALE’s mission-critical networks help to reduce the total cost of ownership for robust, reliable network solutions and enable automated workflows and IoT connectivity for Australian and New Zealand customers.”

“This partnership lets Wavelink expand its distribution to include ALE’s comprehensive range of networking and wireless solutions, enhancing its product portfolio and addressing the growing demands of its customers.” 

“Wavelink’s expertise in distributing networking, mobility, and security solutions, combined with ALE’s mission-critical and innovative product offerings, creates a powerful synergy that benefits both companies and their partners,” says the Chief Executive Officer.  

Continuing to build on their growing partnership, Wavelink and ALE are also establishing joint marketing initiatives, sales strategies, and channel programs to foster mutual growth and success that will continue to benefit their customers.

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