Apple stories
Founded as Apple Computer Company in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne, Apple Inc. is the world's largest technology provider when it comes to revenue and market capitalisation.
What started as a project to build an 8-bit desktop computer has since grown into an extensive, worldwide portfolio of products, ranging from laptops and smartphones to smartwatches and listening devices.
It was also the first publicly traded U.S. company to be valued at over USD$1 trillion in August 2018, then $2 trillion in August 2020, and most recently $3 trillion in January 2022.
Kudosity launches RCS beta testing in the Asia Pacific
3 days ago
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smartphones
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data protection
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cx
Kudosity has launched beta testing for Rich Communication Services in the Asia Pacific, inviting businesses to enhance customer engagement through innovative messaging.
Apple ships record 4 million smartphones in India Q3 2024
Last week
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smartphones
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personal computing devices
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apple
Apple has recorded its highest quarterly shipment in India, dispatching 4 million units in Q3 2024, amid a thriving smartphone market.
Top telecom trends for 2025: Wi-Fi 7 & 6G lead the way
Last week
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uc
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digital transformation
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quantum computing
Juniper Research has identified ten key telecommunications trends for 2025, signalling a transformative year for the industry with innovations like Wi-Fi 7 and 6G.
North Korean hackers target cryptocurrency with malware
This month
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malware
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cryptocurrency
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blockchain
SentinelLabs has uncovered a new cyber campaign by North Korean group BlueNoroff, targeting cryptocurrency firms with multi-stage malware.
Apple's support boosts RCS adoption among global brands
This month
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uc
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cx
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martech
A recent study by Sinch reveals over 70% of brands view Rich Communication Services as a key channel for customer communication in five years.
Apple New Zealand's local revenues and profits decline
This month
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personal computing devices
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apple
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ipad
Apple New Zealand has reported a revenue drop to $1.14 billion and a net profit decline to $22.8 million for the fiscal year ending June 2024.
Apple unveils M4 Pro & M4 Max chips with new features
Last month
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gaming
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digital entertainment
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ai
Apple has unveiled its latest M4 Pro and M4 Max chips, enhancing Mac performance with cutting-edge technology and promising increased power efficiency.
Apple unveils MacBook Pro with new M4 chip range
Last month
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ai
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personal computing devices
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apple
Apple has launched its latest MacBook Pro range featuring the M4 chips, promising enhanced performance and battery life for creative professionals.
Apple's new Mac mini: M4 power, carbon neutral tech
Last month
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ai
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cleantech
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personal computing devices
Apple has unveiled a redesigned Mac mini, featuring M4 chips, enhanced performance, and becoming the first carbon-neutral device from the tech giant.
Apple adds hearing health features to AirPods Pro 2
Last month
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personal computing devices
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apple
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airpods
Apple has launched new hearing health features for AirPods Pro 2, aimed at tackling noise exposure and aiding users with perceived hearing loss.
Apple unveils transformative AI software update for devices
Last month
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genai
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data privacy
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ai
Apple has launched its Apple Intelligence software update across iPhone, iPad, and Mac, enhancing user privacy and device capabilities.
Apple unveils iMac with M4 chip & Apple Intelligence
Last month
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gaming
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digital entertainment
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data privacy
Apple has unveiled its latest iMac featuring the M4 chip and enhanced AI capabilities, promising stunning speeds and vibrant colour options.
Jelena Lawton joins One NZ as enterprise mobility lead
Last month
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crm
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uc
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spacetech
Jelena Lawton has been appointed as Enterprise Mobility Sales Lead at One New Zealand, enhancing mobility solutions for businesses across the country.
Apple reveals new iPad mini with enhanced performance
Last month
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ai
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cleantech
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personal computing devices
Apple has launched the new iPad mini featuring the A17 Pro chip, enhanced for performance and user experience, starting at RRP NZD $949.
Hands-on review: Apple iPhone 16 Pro smartphone
Fri, 27th Sep 2024
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smartphones
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reviews
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personal computing devices
Apple's iPhone 16 Pro wows with a titanium frame, A18 Pro chip, and advanced camera system, setting a new standard in design and performance.
How first-party data supports Australia’s current spotlight on privacy
Mon, 23rd Sep 2024
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martech
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cdp
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personal computing devices
Australia’s Privacy Reform ushers in an era prioritizing first-party data, as brands adapt to ethical, personalised marketing within stricter privacy laws.
Hands-on review: Apple Watch Series 10 smartwatch
Mon, 23rd Sep 2024
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wearables
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reviews
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healthtech
The Apple Watch Series 10 achieves an impressive balance of sleek design, powerful functionality, and robust performance, making it a perfect daily companion for both smartwatch newcomers and seasoned users.
Sinch & Singtel partner to launch RCS messaging in Singapore
Wed, 18th Sep 2024
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cx
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martech
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supply chain & logistics
Sinch and Singtel have launched Singapore's first RCS Business Messaging service, revolutionising customer engagement with secure and interactive branded messages.
Apple iPhone 16 launch triggers wave of scams – Kaspersky
Thu, 12th Sep 2024
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phishing
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email security
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personal computing devices
Apple's iPhone 16 launch has cybercriminals posing as early pre-order sites. Kaspersky warns of scams leading to financial losses and stolen personal data.
Apple launches new AirPods with advanced health features
Wed, 11th Sep 2024
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gaming
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digital entertainment
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healthtech
Apple has unveiled new AirPods, including the AirPods 4 with Active Noise Cancellation and the innovative AirPods Pro 2, featuring advanced hearing health tools.