CPG stories
Adding a store locator to digital out-of-home ads can lift visit and purchase intent, with the biggest gains seen in impulse buys, a Dutch study found.
Brands risk losing sales when AI shopping tools cite the wrong details, as the new tie-up flags errors and boosts review visibility.
Placement of store details can sway digital out-of-home campaigns, with location cues lifting purchase and visit intent by up to 110%.
Connected coolers are becoming a source of live market data, helping brands cut costs, improve safety and boost compliance across fleets.
Better forecasting is becoming a competitive necessity as AI lets firms test thousands of scenarios to protect margins and respond faster to shocks.
More than a third of industrial decision-makers now see cyber risk as a top barrier to growth, a Rockwell survey found.
AI meal planning is gaining trust in Australia and New Zealand, but shoppers still override automated basket choices to control price and pack size.
Growth is expected to ease to 11.5% in 2027 as retail media matures, with Amazon still dominating US and European ad spend.
Only 7% of organisations say their data is ready for AI, risking weaker personalisation and costlier technology investments.
The fresh capital will help the San Francisco startup expand AI agent infrastructure as brands seek faster access to hard-to-reach participants.
The tie-up has already generated USD $10 million in value, as the food group uses process data to scale AI across 150 countries.
It aims to help large companies turn AI pilots into operational tools, as demand grows for measurable returns from enterprise projects.
Tariff uncertainty had kept the coconut water brand out of America for 18 months, but Amazon sales and a distributor now aim to revive demand.
Britain's fast-growing coconut water market is set to become a key test for CocoCoast as it seeks wider retail listings and AUD $200 million in sales.
AI shopping tools and cashback apps are set to capture most new eCommerce marketing spend as brands move before search and click.
The funding lifts the New York-based company's total to USD $77 million as it expands into food service and hires across key roles.
The five dishes have sold more than 140,000 units, showing how spending data can help supermarkets spot restaurants with loyal customers.
Retailers and brands lack a reliable way to link AI shopping recommendations to sales, a gap Azoma hopes to close with new backing from dunnhumby ventures.
The Bengaluru ingredients maker will use fresh capital to expand production and speed up R&D as demand rises for healthier, locally tailored products.
Finance staff at Huel now close the books two working days faster after automating reconciliations and workflows, with no extra headcount.
