Swaytech stories
The ninth annual Market Measures survey aims to gain feedback from at least 300 New Zealand tech firms about how they market and sell their products.
Kiwi tech firms must improve their sales strategies to reach full potential as New Zealand's largest export industry, says Market Measures research.
Kiwi high-growth companies have 40% more salespeople than non-high-growth firms, according to the 2018 Market Measures survey.
Kiwi tech companies are using 'growth hacks' to boost their success, according to the 2018 Market Measures survey.
