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Intel updates channel partner programme

12 May 2011

News from the Solutions Summit in Melbourne that Intel has revealed a new channel programme in Australia/New Zealand.

The Intel Technology Provider Program will pull system builders and resellers into one programme, instead of the current set-up which keeps them separate.

Steve Dallman, Intel's Worldwide Reseller Channel organisation general manager said in a statement: "Our channel partners remain tremendously important to Intel and were a significant contributor to Intel's first quarter results. Our strategy is to empower and enable our channel partners to succeed in today's changing environment."

The company says the new programme retains the most successful elements of the earlier programmes but adds support and recognition for business models which feature Intel-based systems and hardware.

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