Resellers took to the tracks at Mike Eady's BMW Driver Experience recently, as Ingram Micro and Lenovo rewarded partners for their sales will a full-on day at Hampton Downs.

The event was a sequel in Ingram Micro's Hooked on Lenovo incentive programme, which ran across both the traditional PC business and the newly added System X portfolio.

“This was a fantastic day that Ingram Micro had organised to recognise our valued partners in Lenovo sales,” says Lenovo's Moe Naing.

“The atmosphere brought out the competitiveness in the sales teams and allowed sharing of great feedback.

Naing says with the expansion of Lenovo's enterprise offerings, it was great to see support from the partner community.

Ingram Micro extended its thanks to B2B Solutions, Fission, Houston Computers International, New Era, Staples NZ, Dimension Data, Eagle Technology Group, PB Technologies, Plan B and Spark Digital.

The next Hooked on Lenovo event launches 01 September.

Pics: Swapneil Diwaan and Jennifer Hall