Datastor to rebrand after 20 years

After just over 20 years in business, kiwi IT company Datastor has dropped its name to adopt that of the company which purchased it in 2009, Westcon.

The official name will be Westcon Group NZ Limited, which the company says in a statement will ‘enable Datastor to leverage the reputation and support of its international counterparts, while keeping its local focus’.

"Although data storage is a critical part of our business it is no longer our only focus,” the statement reads.

"We represent so much more and the time has come to reflect this business shift.”

Datastor was first registered in New Zealand at the end of January, 1992.