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SonicWall launches new partner programme

17 Aug 2010

SonicWall has restructured its Medallion Partner Programme, which aims to offer resellers more value and protection as well as better preparing them to serve all market tiers.

The programme offers exclusive benefits and increased levels of support in the form of revenue rebates, sales incentives, new marketing tools and presales support. The restructuring is primarily aimed at the company’s core SMB channel and the new incentives have been designed to broaden SonicWall’s reach into the enterprise market.

Dean Redman, SonicWall’s Country Manager for Australia and New Zealand, explained, “Worldwide information technology spending is expected to grow 3.9% $US3.35 trillion in 2010, according to market research firm Gartner. With this updated programme, designed to assist our partners to win new business, increase margins and achieve higher levels of profitability, we provide them the tools to capitalise on the market opportunity and leap ahead of the competition.”

SonicWall has also signed a new National Channel Manager, Karen Delaney, who will dedicate his time to supporting all Medallion Partners.

Gold and Silver enterprise-focused partners will receive the benefits and growth incentives of the approved partners as well as some additional benefits and services.

New programme benefits include:

Deal Registration Programme: provides partners that register deals in development with additional discounts and presales assistance, as well as lost deal protection.

Marketing and Sales Tools: Available online to all partners from PartnerLink partner portal and allow partners to effectively sell and market SonicWALL products and solutions.

Technical Resources: Giving access to Systems Engineers that help partners solve the security challenges of clients 24-7, with priority technical support for Gold and Silver partners.

Last week SonicWall signed New Zealand IT services provider, Origin IT, to offer local SMB and enterprise customers a full suite of network security solutions.